Durand Now! Evolving faster than the city logo on the water treatment facility!/Durand Now photo
The old art on the Durand water treatment facility on Lansing Road (below left) was replaced with a smaller, different color version of the logo seen above, in 2016 (below right). Earlier this year, the facility was repainted again. It now matches the art on the downtown water tower.
IT'S ALL GRAVY FROM HERE...
The Durand Now Network Topped Total 2016 Traffic Before July 1st 2017
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In 2016, on December 31st, there had been a total of 398,619 page views across the sites of The Durand Now Network for the year. On June 30th 2017, just halfway through the new year, there were 400,186 page views.
It's all gravy from here...
A quick note from Durand Now Publisher, Josh Strickland:
It's been a busy week as Durand Now and The Durand Now Network of local news websites continues to expand. As we're just shy of celebrating FIVE YEARS online (9/1/17), we're entering probably the greatest time of growth in our history. The official addition of the "Publisher's Pages" on Facebook, Twitter and Instagram as extensions of the network, and StricklandNow.com, which now publishes Lansing-area stories and Michigan-focused content, including content connected to my "real job" as a radio personality in Lansing over the past ten years and now my new #PureMichigan adventure on the statewide Smile FM radio network, increases first generation social media reach for the network by close to 10,000. In its first month, StricklandNow.com trafficked more than 5,000 page views.
Total page views for the network for the first HALF of 2017 have topped 400,000. That's more than ALL of 2016!!!
Another incredible milestone that occurred this week: DurandNow.com hit 5,300 Facebook fans! THANK YOU for supporting Durand-owned, Durand-focused FREE local news, information and resources on DurandNow.com and The Durand Now Network.
(1/1-6/30/17, Avg. per month)
(as of 7/28/17)
(as of 7/28/17)
(as of 7/28/17)
The Durand water tower is seen being repainted in July 2016./Durand Now photo
As we grow and expand, we're always working to freshen things up around here too!
Get the FREE direct-to-inbox newspaper, The Email Express, that, like everything else, has been growing! We're now up to 596 subscribers, and have been taking some time over the past couple months to reimagine it. Subscribe now and see the brand new look, coming soon! (Remember, it's free!)
Prior to his death in February of 2017, I had the great honor of getting Owen Rood's ear, to ask him question after question after question about how he operated The Durand Express, what he learned, what he loved and what he remembered about various aspects of changes in the city throughout the decades he owned the paper. I'm appreciative to Owen, and to Inez Rood, who facilitated my "interview" with Owen, for the great perspective.
Recently, I was introduced to the Publisher of an exclusively online newspaper serving Michigan's Oakland County. Crystal A. Proxmire, founded The Ferndale 115 in 2009. In 2014, The Ferndale 115 changed its name to Oakland County 115 News ("oc115") and expanded its focus on all of Oakland County. In February of this year, oc115 became The Oakland County Times.
The evolution of The Oakland County Times and what the site offers to Oakland County is very similar to what Durand Now and The Durand Now Network offers to Shiawassee County, yet there are features and approaches to providing quality local "grassroots, independent journalism," as it is referred to by the Times, that are worth exploring.
What was learned from Owen, a traditional local longtime newspaper operator, and Crystal, an entrepreneur utilizing new technology trends to connect her community, will most certainly contribute to continued positive growth moves for The Durand Now Network.